Powering tomorrow’s food value chains.

It all starts with the consumer

Home

What we do

At PSVC we work with owners and leaders of vertically integrated food value chain businesses who are focused on growing their profit by producing and marketing products that delight their target consumers.

We help our clients step back from their existing value chain, look objectively at each of the links in the chain and (re)design primary production, processing, operations and marketing systems to align their chain with what their target customers & consumers value.

We do not undertake rapid reviews or audits, write reports, send an invoice and leave.

Having satisfied ourselves that we are compatible with your business and genuinely believe we are in a position to deliver sustained value we enter into what we expect will be a long term arrangement.

Case Study - Fresh Produce Value Chain Transformation

Industry: Intensive horticulture

The problem: In the space of five years consumer and market preferences for fruit A changed rapidly from large fruit sold individually to small fruit sold in a pre-packaged form. The industry participant’s value chain did not evolve in line with this trend leading to;

Approximately 40% of raw material falling outside specification for premium markets.
Approximately 25% more hectares being planted in order to meet customer demand.
Rising processing costs and declining profitability

The solution: a multidisciplinary value chain team implemented a series of improvement projects over the course of three production seasons that;

Increased the portion of raw material in specification for premium markets from 60% to 85%.
Increased the premium packed yield per hectare farmed by 25%.
Substantially reduced the number of hectares planted decreasing significantly the management, technical and operational resources consumed by the enterprise.
Dramatically increasing packing shed throughput, labour, plant and equipment utilisation.

learn more